Oversaw corporate communications and managed products for online training company.
Attracted 218,000 online visitors in 2010 by spearheading corporate social media communications. Established company blog and presence on Facebook, Twitter and YouTube.
Organized the overhaul of company collateral, resulting in a 50% increase in qualified leads from website downloads. Managed contract writers, implemented new branding, and wrote and edited content.
Product manager for online books product, which averaged $750,000 in sales per year.
Brought 375 sales leads in 2009 by writing “course roadmaps” to leverage existing Internet learning products into new sales packages and study programs.